We are in the midst of the holiday season. It is the most shopped season of the year. Is your site holiday ready? You know people will be shopping. You need to make sure they are buying from you. If you make a few simple changes and follow these steps, you can cash in on the holiday shopping rush.
Offer Free Incentives and Sales
One of the biggest turn off for online shoppers is shipping. In fact, over 70% of shoppers will not buy a product because of the cost of shipping. A good way to cash in on holiday shopping is to offer free shipping. Most affiliate programs like Amazon Affiliates or Commission Junction offer products with free shipping for the holidays. Take advantage of their generosity and pass it on to your customers.
Most shoppers also have several gifts to buy this holiday season. They are always looking for the best price they can get. Look for holiday deals that your readers will appreciate. Something as simple as 10% off can mean the difference between a sale or a pass.
Change Your Products to Suit the Holiday
Product needs change with holiday seasons and your products should change to reflect the season. Christmas will bring higher toy and electronic sales. Halloween shows an increase in costumes and decorations. Before each holiday do your research to make sure you are selling the products that are in high demand. With a simple web search you can find the best products to sell each season. Before the holiday gets here, check out these sites to see what products you should be selling:
- Ebay Pulse
- Amazon Best Sellers
- About.com Editor’s Picks
- Amazon Holiday Toy List
- Google Trends
- Yahoo Trending Now
Create Review Posts
One of the best ways to generate sales is to review products. Online customers do not have the luxury of holding your products in their hands before making a purchase. Write posts that review several products in your niche. You can include links to your products in each review. The more information you give your customers, the more likely you are to make a sale.
Make Buying Easy on Your Customers
The holiday season is hectic. Take some time to make your site user friendly and you can increase sales. Include links to your products on your site’s main page. Don’t make them have to search for the product they want to purchase. You can also include helpful information like the last day to order and get their product on time. The easier you make your site to navigate for your customers the best.
The holiday season should mean increased sales to your site. People are busy shopping and you want to get in on the holiday rush. With these few simple steps, you can ensure that your sales skyrocket this holiday season.
I’ve also put together a nice report to help you profit from the Holiday trends in affiliate marketing. You of course get this report COMPLETELY FREE because you are one of my loyal subscribers and students. Here ya go…
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